AI Readiness Audits Brighton
Discover how AI sees your website.
Before you optimise, you need clarity. Reflect’s AI Readiness Audit is the first step to understanding how well your website performs in the era of intelligent search.
Our audit dives into six core layers: technical setup, structured data, content quality, E-E-A-T signals, speed/accessibility, and entity relationships. We use a blend of manual analysis and AI-driven tools to score your site’s AI discoverability and highlight the barriers that keep you from appearing in AI Overviews or voice results.
You’ll receive a detailed, plain-English report that shows exactly what to fix, what to enhance, and where your biggest AI opportunities lie.
Includes:
- Technical scan for schema, meta, and markup gaps
- AI visibility scoring (GPT, Bard, Gemini readiness)
- Actionable recommendations with clear priority levels
- Optional consultation to review results in person or over Zoom
Brighton businesses trust Reflect to reveal what’s working — and what’s holding them back.
2️⃣ Structured Data & Schema Markup
Speak the language of AI.
If search engines and AI systems can’t interpret your content correctly, they won’t recommend it.
That’s why schema markup is essential.
Reflect implements rich structured data across your site — from product listings and local business info to FAQs, articles, and services — using JSON-LD formats that modern AI models recognise.
We don’t just add code; we build structure that strengthens your authority and improves click-through rates.
Our schema optimisation covers:
- Organisation, LocalBusiness, Product, and Service schema
- FAQ and HowTo markup for featured snippets
- Author and Review schema for trust signals
- Event schema for attractions and venues
- AI validation to ensure data parses correctly across systems
Schema is the backbone of AI understanding. We’ll make sure yours is flawless.
3️⃣ AI-Driven Content Optimisation
Write for humans, optimise for machines.
AI systems now reward content that’s factual, clear, and experience-led. Reflect’s AI content optimisation service rewrites and enhances your key pages to meet both human intent and AI comprehension.
We analyse your existing pages for depth, tone, entity coverage, and natural language structure. Then we rebuild them with a blend of strategic keywording, semantic connections, and rich answers that help AI models summarise your expertise accurately.
What we deliver:
- Optimised landing pages aligned to target intents
- FAQ and Q&A content for conversational search
- Improved readability and UX flow
- Consistent brand tone with verifiable information sources
Content is still king — but in 2025, it has to be machine-readable too. Reflect ensures your words work in both worlds.
4️⃣ E-E-A-T & Author Authority Building
Build trust that algorithms recognise.
Google’s AI models prioritise sites that demonstrate Experience, Expertise, Authoritativeness, and Trustworthiness — E-E-A-T.
We help you strengthen your brand’s credibility through verified author profiles, transparent credentials, and reputation-building strategies that reinforce your authority both on-site and across the web.
Includes:
- Author schema and profile creation
- LinkedIn, Wikipedia, and entity linkage
- Review acquisition and integration
- Trust signals: accreditations, testimonials, media mentions
When AI looks for trustworthy answers, we make sure it finds you.
5️⃣ Entity Optimisation & Knowledge Graphs
Connect your brand to the web of meaning.
Entity optimisation is about teaching AI what your business is — not just what it says.
Reflect structures your website around identifiable entities (your brand, founders, products, locations) and links them to external sources like Google Business, Wikidata, and industry databases. This builds your digital footprint inside the global Knowledge Graph, making it easier for AI to verify and reference your expertise.
We deliver:
- Full entity mapping and schema integration
- Consistent NAP data across the web
- Strategic backlinking from trusted sources
- AI Knowledge Panel readiness optimisation
When your brand becomes a recognised entity, AI doesn’t just crawl your site — it understands it.
6️⃣ AI Performance & Accessibility
Optimise for humans, rank for AI.
Fast, inclusive websites are rewarded by both users and algorithms. Reflect fine-tunes your Core Web Vitals, improves site accessibility (WCAG 2.1 AA standards), and ensures AI systems can navigate your content cleanly.
We test and optimise:
- Loading times, interactivity, layout stability
- Image and video optimisation for AI parsing
- Accessibility structure: headings, ARIA labels, contrast
- Mobile and voice-friendly UX
AI assistants rely on readable, efficient pages. We’ll make sure yours meets every metric.
7️⃣ AI Traffic Analytics & Conversion Tracking
See where your AI traffic comes from.
Traditional analytics miss a lot of modern referral data. Reflect’s AI analytics setup helps you track and measure when visitors come from AI sources — such as ChatGPT, Google SGE, or Perplexity — using custom GA4 and Looker Studio integrations.
We also link conversions back to their original queries, giving you clear insights into how AI-generated visibility translates into leads and sales.
Deliverables:
- Custom AI referral detection filters
- GA4 dashboard setup
- Conversion goal mapping
- Monthly performance insights
Stop guessing where your traffic comes from — start understanding your true AI reach.
8️⃣ Voice & Conversational Search Optimisation
Prepare your site for the next generation of search.
Voice assistants and conversational interfaces are now a core part of how users discover content. Reflect optimises your site to appear in voice search results, featured snippets, and conversational answers.
We craft concise, natural-language responses and ensure your content aligns with how people actually speak their queries.
Our voice search strategy covers:
- Conversational keyword analysis
- FAQ and featured snippet targeting
- Schema and microdata for voice responses
- AI chatbot and smart speaker readiness
Be the brand that Alexa, Siri, and ChatGPT recommend first.
🧭 INTERNAL LINKING STRATEGY
To strengthen topical authority, interlink the pages like this:
- AI Optimisation Brighton → links to all 8 subpages
- Each subpage → links back to “AI Optimisation Brighton” as the pillar page
- Each subpage → links to at least 2 other related subpages (e.g., “Structured Data” ↔ “Entity Optimisation”, “E-E-A-T” ↔ “AI-Driven Content”)
This creates a strong internal web for SEO and reinforces Reflect as the Brighton leader in AI-ready optimisation.